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After spending almost $700,000/year on traditional advertising and marketing with no measurable results, Arctic Spas needed to change their direction. IMP Canada developed an online marketing campaign to increase website traffic, gain leads and evaluate progress –in a cost-effective way. IMP Canada created over 50 Arctic Spas dealer websites, each similar in design to establish Arctic Spas’ brand image. IMP Canada also generated seo content for each site to increase search engine rankings and differentiate dealers. Through IMP Canada’s online marketing and social media initiatives, Arctic Spas has cut their advertising costs by over 50%. They now receive an average of 10,000 unique visitors and over 400 leads per month. IMP Canada continues to regularly create interesting articles, website updates, promotions, and social media feeds etc.
Visit the Arctic Spas website at: http://www.arcticspas.com
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